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July 5th, 2008

The never-ending need for File Servers in the modern world
Dedicated Servers at GoDaddy.com
Handling the ‘Data on Demand’ needs of a New Generation!
Deal of the Day -
There are a lot of web servers out there. Whenever you go to a website, you’re downloading it from a web server. When you pay money to a web host, what you’re really doing is renting a space on their web server. The Internet consists of millions of computers networked together, but it’s the servers that are providing all the information that makes up the web - you can’t have a website unless it’s on a server.

What is a Web Server?

A web server is really just a powerful computer - they use the same kinds of processors and memory that normal computers use, but they have more of it. Servers usually run a Unix or Unix-like operating system like Linux or BSD, but they can just as easily run Windows.

What makes these computers servers isn’t their hardware - it’s the software they run. Web server software includes the HTTP server itself, as well as databases and other things that are needed to make a web server work however it needs to. This is why different hosts offer different features: they have different programs installed on their servers.

Web Servers Serve Files

The role of the web server, at its most basic level, is to send people your files over HTTP. It has a hard disk (often more than one) and stores your files like any other computer - if you don’t upload a file called ‘index.html’, many servers will list all your files for you instead of providing a web page. It’s the replacement of the index.html (named because it is supposed to be an index of files) that creates the illusion of everything on the server being one ‘web site’, instead of a set of files linked together.

Web Servers Run Scripts

Of course, web servers don’t always just serve the same files over and over again. Sometimes they need to insert other information into pages, especially information that comes from databases. This is done with scripting languages like PHP and Perl - the server is told that it should give files that end in .pl or .php to the appropriate script interpreters, and these interpreters then tell the server what to send to the browser. This means that dynamic websites can often be slow, as the server is having to produce a different page for each visitor.

Virtual Servers and Dedicated Servers

When you buy web hosting, though, you’re not necessarily getting a whole server to yourself - in fact, the chances are that you’re not, unless you’re paying lots of money. Instead, you’ll be sharing a server with the hosts’ other customers. You might not realise this, since the server doesn’t appear to have anything on it that isn’t yours, but the other customers are simply being hidden from you - you’re using what is known as a ‘virtual server’.

For small websites, there isn’t really any option other than virtual servers: they’re a great idea for letting resources be shared among lots of websites that don’t use much of the server’s power or space. If one of the sites does start growing, though, you might find your website slowing down. Oddly enough, this fact means that it’s often better to find a host that offers price plans with limits instead of one that offers ‘unlimited’ disk space and bandwidth to each customer - your website will be much faster at the ‘limited’ host.

More Than You’d Think

One thing that people don’t often think about is that there’s more than one web server program out there. It’s not really visible to visitors, since they all do basically the same thing, but there are lots of servers available, and they’re all quite different in the way they work. There are three main groups:

Apache. The open source Apache software is the most popular server software out there, with around 70% of the market share.

Microsoft servers. Microsoft are responsible for the various versions of IIS (Internet Information Server) and PWS (Personal Web Server), which altogether have around 20% of the market.

Sun servers. Sun produce lots of servers, most notably the Netscape-branded ones. The market share of these servers depends on whether you count all sites (making it 3%) or just the actively maintained ones (in which case it drops to less than 1%).

Source for statistics: netcraft.com.

Other servers available are mostly ’simple’ servers that don’t have all the somewhat unnecessary features of these servers, such as thttpd (the ‘t’ is for tiny or turbo). There are literally hundreds of them, but they have mostly negligible market share.

About the author:

Information supplied and written by Lee Asher of Eclipse Domain Services

Domain Names, Hosting, Traffic and Email Solutions.

July 4th, 2008

The never-ending need for File Servers in the modern world
Dedicated Servers at GoDaddy.com
Handling the ‘Data on Demand’ needs of a New Generation!
Deal of the Day -

Without a doubt, being able to market through email plays a critical role in how successful you will be on the internet. So, choosing the right listserver to power it will be one of your most important decisions.

So, which one to choose?

There are many worth consideration, so here is a list of ‘filter’ questions that will help you make your decision. Remember, no listserver has ALL of these features - prioritize their importance based on your business:

*Do You Want Your Listserver Located In Your Desktop, Or Hosted By A Third Party?

A Desktop Listserver (as the name implies) is installed in your own desktop computer. ASP (Application Service Provider) programs are hosted on a separate server.

ASP enables a quicker distribution of email, since outside servers typically have access to faster internet connections. However, if you choose to use a desktop listserver, ask whether it distributes emails using multi-threaded internet connections (instead of sending out emails sequentially, one by one, does it search out different ‘threads’ and distribute multiple emails simultaneously, through your internet connection)?

*Does the Listserver Support Both Text and HTML Messages?

Most emails are sent in simple ‘text’ format, though sending graphics, banners, etc., through HTML, is becoming more popular. Consider your current and future needs; many listservers offer both options.

*Does The System Support Multiple Languages?

Group Mail, for example, currently supports 30 international character sets. Remember, the internet is a GLOBAL medium.

*Does It Have An Autoresponder Function For Automated Follow-up?

*Does The Listserver Offer An Automated Subscription and Removal Support for Newsletters?

At the bottom of newsletter messages, there MUST be a way for the recipient to unsubscribe, if they wish.

*Can Your Listserver Process and Remove ‘Bounces’ (Returned Emails)?

*Can New Prospects Be Added To An Opt-in List Automatically?

[NOTE: Make sure these last three functions can be applied to multiple mailing lists, email accounts and newsletters, if you have more than one site. ]

*Does The Listserver Protect The Privacy Of Your Customer Data?

Unfortunately, there are some programs out there that expose client details. Make sure yours keeps your list detail confidential.

*Does The Listserver Limit the Size of Your List?

Some ASP services have a built-in ceiling of around 10,000 names/email addresses per account (if you have multiple lists, all names are included in this total). Many offer expansion options, at additional cost. Again, ask.

*Does Your Listserver Allow You To Do A Personalized/Customized Email Merge?

Some allow you to isolate the first name for salutations, others personalize using both first and last.

*Does The Listserver Offer Ways To Filter Your Mailings?

Can you filter your list to send messages, for example, to only those in a certain state or region?

*Can You Easily Import And Export Your Database?

Does the listserver have restrictions in the way an exterior database can be imported? This is important especially for an offline business coming online, that may have an existing, computerized customer list. Some are more flexible than others.

*Can You Easily Monitor The Status Of Your List?

Can you monitor list size? Daily sign-ups? Determine the number of recently unsubscribed? Determine the status of an email broadcast?

Here are a few services to start your research - click on the provided links to go to their sites and learn more:

Desktop’s:

Corey Rudl’s Mailloop
http://www.marketingtips.com/mailloop .x/655541/

Infacta’s GroupMail Plus
http://www.shareasale.com/r.cfm?B=3937&U=50182&M=1465

MessageMedia MailKing
http://www.mailking.com

Gammadyne Mailer
http://www.gammadyne.com/mmail

ASP’s:

AWeber (also has an autoresponder system)
http://www.aweber.com/?67609

Autopilot Riches (also has an autoresponder system)
http://www.autopilotriches.com/app/default.asp?pr=7&id=27041

SparkList’s adaption of Lyris
http://www.sparklist.com

MessageMedia’s UnityMail
http://www.unitymail.com

Email Factory
http://www.emailfactory.com

About the Author

Paula Morrow is president of http://www.idealmarketingcorp.com. She specializes in public relations, information marketing and creating cashflow systems, plus coaches new webpreneurs on innovative ways to promote online. Her newsletter, IDEALProfits, is read in over 12 countries. Subscribe, and receive the co-brandable ‘How To Start Your Own Traffic Virus’ and 4 other ebooks FREE. http://www.idealmarketingcorp.com/subscribe.html

July 3rd, 2008

The never-ending need for File Servers in the modern world
Dedicated Servers at GoDaddy.com
Handling the ‘Data on Demand’ needs of a New Generation!
Deal of the Day -
World is growing with internet. The use of internet has been increased up to more than 1000 times and because of this increment in internet visitors, everybody is coming on online business through search engine optimization and other internet marketing activities or tool that can help increasing his/her organization business and all this is possible with a brand new website. A website making is not a big task but when it comes to a website that really does business through search engines or any other marketing activities, this all depends on number of factors that really helps your online business. I would like to say with the confidence if you are not hosted on a good server you must not think about the marketing of any online business.

Let’s talk about couple of important point I choose to discuss -

Web Designing & Web hosting - Lets say you have chosen one of the best web designing company in your area to design & develop your website with the best of your knowledge and they have completed the website designing in couple of days now your website is ready to host on a server. May be you have already chosen another hosting company or it might be possible that the same company is hosting your website on their own servers. How to decide or how to choose a hosting company when you are ready to market your website over the internet. While choosing a hosting company for your internet marketing , you must be thinking about the prices and features and all other things you can think as a non IT professional. Or simple you will select the designing company server for your hosting because they can offer you discounted prices for the hosting package. And this is very true once you are working with a company and they recommend something that you need along with a discount (You think), you will simply go for this.

But

1 - Do you think that hosting package they are providing is really good for your online marketing…? 2 - Do you think the charges they are asking for hosting are genuine? 3 - Do you think the features they have with in the hosting pack are worth of the cost you paying..? 4 - Do you think this server will be able to run your website for 24 hours everyday..? 5 - Do you think this hosting server would be handling all of your internet visitor queries properly?

A number of other point are there in my mind I would like to discuss but I feel let me talk about the written point in details here only.

Available Internet Marketing are Search engine Optimization (SEO)- PPC, Website advertising, Online Paid marketing, adwords, adsense, and link exchange, CPM and other marketing activities.

I hope this SEO word is not a stranger with all the internet savvy now a days even most of the internet user says yes I can promote your website through search engine optimization over the Google, Yahoo, MSN and all. And I feel this is true because the use of internet has been greater than before and almost everybody knows about the google, yahoo and msn and all other engines. How they rank website and how they decide a website to rank. Anyways we were talking about the hosting. Lets say your site is well optimized and ranking well on all engines BUT when a user tries to open your website, It says page can not be found. The same page most of the site displays everyday, can not find server, or may be another message that server is down for maintenance kindly check back later. Now the point is if you are ranking well, your site is having quality content and everything is very good about your website then why choose a third class hosting package on a bad server. You worked hard in finding the visitor from the internet to come to your website and finally when arrive, all in vain. Simple he/she will try the website or try another webpage. So just because of a bad server all of your efforts go useless.

Not only SEO I am talking about but any of the marketing applied to your website. When a request has been sent to your server, your server must respond with in 3-5 seconds so that that can make sure your visitor to stay because your webpage processing bar is working but if a webpage does not open with in 10-20 seconds generally user close the windows and looks for the another step.

Here I have couple of good point you can read while selecting a hosting for your site.

1 - Try to check the other running website those are hosted on the same server. 2 - If possible send a personal request to the current running website owner to ask about the hosting and experience with the same. 3 - If possible ask your technical expert to involve in the selection of the hosting. 4 - Also check what all features & permission you have been given 5 - Check out the prices you have been charged and what is the market cost. 6 - Don’t go for the discounted rates as this might be the another wrong decision while selecting a package. 7 - Go for the brand name hosting company or check out the complete plan and then choose a package. 8 - Try to check how many domains are hosted on the same server. This will ensure you the server performance. 9 - Go for the best hosting; don’t go for the discounted prices.

I hope all these point will help you in a good hosting company selection while marketing a website. You go any marketing for your website but if you have got the best server that can respond to your online clients or visitors immediately.

Market a good website with good content hosted on a good server with qualified internet marketing strategist would be the best solutions for your internet business.

About the author:

—————————————————————– —– About the Author - Ultimate Web Solutions is a web designing & web hosting company in India helps you in internet marketing activities. Quality web hosting services India, Quality Web designing services from India.

http://www.ultimate-websolutions.com http://www.ultimate-websolutions.com/web-hosting.html http://www.ultimate-websolutions.com/search-engine-promotio